LinkedIn is morethan a profile.Put it to work.
LinkedIn is three resources in one: your public brand image, an advertising platform for your expertise, and a prospecting tool for building relationships. Profile Optimization creates the foundation. This live coaching helps you put the other two to work.
A strong profileearns attention.What you do nextbuilds relationships.
Your LinkedIn profile is your public brand image. But an effective presence doesn't end there. Use LinkedIn to share relevant perspectives with your market and identify people worth getting to know. The goal is better business conversations, not simply more activity.
LinkedIn's business roles emphasized in Sales Training: advertising your expertise and prospecting for relationships.
Be visible to the right people. Give them a reason to connect.
The training focuses on using LinkedIn intentionally, with relevant content, thoughtful connections, and continued engagement that fits how you actually sell.
Four chapters. One practical direction.
Learn to use LinkedIn deliberately, from understanding your audience to maintaining the relationships that matter. Personalized coaching helps you apply each chapter to your own business.
Defining Your Customers
Get clearer about the people and organizations you want to reach.
Making Connections
Start relevant conversations and develop a stronger professional network.
Posting
Use useful content to demonstrate expertise and stay visible to your market.
Nurturing
Keep business relationships active through genuine engagement and follow-through.
Turn your LinkedIn activity into a more consistent, relationship-first practice.
Live guidance. Your business, your goals.
Not a generic prerecorded course. We work together so you can apply LinkedIn's advertising and prospecting opportunities in a way that makes sense for your customers and your sales role.
first.
Better relationships don't begin with a scripted pitch.
They begin with knowing who you want to reach, offering something worth paying attention to, and showing up consistently. That's what we'll work on together.
Learn to make LinkedIn work for your business.
Personalized coaching for business owners, sales professionals, and leaders who want to become more intentional about their visibility, prospecting, and relationships.
Before we begin
Should I optimize my profile first?
Your profile is your public brand image and the foundation for what follows. If it does not clearly represent your expertise, Profile Optimization is the right starting point. This Sales Training focuses on using LinkedIn for visibility and prospecting.
Is this live coaching or an on-demand course?
This $1,495 service is personalized, live 1-on-1 coaching with Chuck Shaver. The separate $199 On-Demand course is a self-paced option.
Do you do the prospecting or posting for me?
No. The training develops your skills so you can research relevant buyers, create useful content, build connections, and follow through yourself. Chuck coaches and guides you; he does not run your outreach for you.
Do I need Sales Navigator or paid LinkedIn advertising?
Not necessarily. We can discuss where Sales Navigator fits your goals. The advertising side of this training emphasizes organic visibility through posting and engagement, not running paid advertising campaigns.
